Brand positioning

Idea, strategy, creativity and production of the rebranding campaign for IADE, the leading design school in the fashion and interior design sector for more than 60 years. Design the New World is the institution's new corporate story, revitalising its traditional attributes and adding new nuances to its value proposition associated with the positive impact on society of the professionals it trains.



Cookie is the given name to a file that is downloaded to your computer when accessing certain web pages. Cookies allow a web page, among other things, to store and retrieve information about the browsing habits of a user or their equipment and, depending on the information they contain and the way in which they use their equipment, they can be used to recognize to the user. The user’s browser memorizes cookies on the hard drive only during the current session, occupying a minimum memory space and not harming the computer. Cookies do not contain any kind of specific personal information, and most of them are deleted from the hard drive at the end of the browser session (so-called session cookies). Most browsers accept cookies as standard and, regardless of them, allow or prevent temporary or stored cookies in the security settings. Without your express consent –by activating cookies in your browser– MIG Advertising Spain, S.A., will not link the stored data with your personal data provided at the time of registration or purchase in the cookies.


  • Analysis cookies: These are those that, treated by us or by third parties, allow us to quantify the number of users and perform statistical editing and analysis of the use made by users of our website. For this, we analyze the navigation on our website in order to improve the offer of products or services that we offer.

Third-party cookies: The migadvertising.com website may use third-party services that, on behalf of MIG Advertising ESPAÑA, collect information for statistical purposes, use of the Site by the user and for the provision of other services related to the activity of the user. Website and other Internet services. In particular, this website uses Google Analytics, a web analytics service provided by Google, Inc. domiciled in the United States with headquarters at 1600 Amphitheater Parkway, Mountain View, California 94043. To provide these services, they use cookies that collect information, including the user’s IP address, which will be transmitted, processed and stored by Google in the terms set out on the Google.com website. Including the possible transmission of said information to third parties for reasons of legal requirement or when said third parties process the information on behalf of Google. The User expressly accepts, by using this Site, the treatment of the information collected in the manner and for the aforementioned purposes. And you also acknowledge knowing the possibility of rejecting the processing of such data or information by rejecting the use of Cookies by selecting the appropriate configuration for this purpose in your browser. Although this option to block Cookies in your browser may not allow you to fully use all the functionalities of the Website. You can allow, block or delete the cookies installed on your computer by configuring the browser options installed on your computer.

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If any more doubts were to arise about our cookie policy, please contact us at [email protected]

In virtue of the compliance of the 37/2002 Law, passed July 11th, of the Knowledge Society and electronic commerce Services, we inform that:


  1. Subject

ART.1o LSSI: https://migadvertising.com/ is an internet domain owned by MIG Advertising Spain, S.A., with address in Plaza Las Brisas, s/n, 39005 Santander (province of Cantabria) and Tax identification code A39516901. The enterprise is registered in the Commercial Register of Santander. For the purposes of this document, the contact telephone number is 900 525 906 and the contact email is [email protected]/ This Legal Notice regulates the use of said domain. The usage of said website means the user’s agreement to the usage conditions included in this Notice as well as our privacy policy of “Data & Privacy Protection” and “Cookie Policy”. In the given case of certain contained services and/or tools offered through this “site” require the application of particular terms, this will be made available to the user. Furthermore, MIG Advertising Spain, S.A., warns that, both contents and services included in this website as well as the usage conditions, can be modified without previous notice.

  1. Usage condition

The user agrees to, whenever considered necessary, be registered to be able to access the previously mentioned, provide truthful, exact and complete information about their identity. They also agree to keep updated their personal data that could be provided to the owner of the domain, therefore, solely responsible for the falsehoods or inaccuracies that it makes. It is reported that if you are a minor, you must obtain the permission of your parents, guardians or legal representatives to be able to access the services provided. MIG Advertising Spain, S.A., is not responsible in the event that the data on this subject is inaccurate or false.

  • To carry out any manipulation or alteration of this page without prior consent by the owner of the domain, will result in the owner of the domain not assuming any responsibility that may arise from said manipulation or alteration by third parties
  • To carry out any act that may damage, disable, overload, or impair the Portal and the services and/or prevent normal use and utilization by Users.
  • To introduce and/or use computer programs, data, defective files, viruses, malicious code, computer or telecommunications equipment or any other, regardless of their nature, that may cause damage to the Portal, to any of the services, or to any assets (physical or logical) of the information systems of the owner of the domain.
  • Violate the rights of third parties to privacy, their own image, data protection, secrecy in communications, intellectual and industrial property.
  • Hide and falsify the origin of email messages.
  • Use false identities, supplant the identity of others in the use of the Portal or in the use of any of the services.
  • Reproduce, distribute, modify or copy the content of this page, unless you have the authorization of the owner of the domain or are legally authorized.
  • Provide unauthorized third parties with the usernames and passwords.

MIG Advertising Spain, S.A., does not respond to links to third party’s websites and their existence does not mean that MIG Advertising Spain, S.A., approves or accepts their contents and services. These other websites are not controlled by MIG Advertising Spain, S.A., nor are they covered by this Privacy Policy. If you access other websites using the provided links, said website’s operators will be able to retribute their personal information. Make sure you are comfortable with the Privacy Policy of said third parties before providing any personal information. In general, the owner of the domain, excludes its responsibility for damages of any nature and that may arise from the use of the website, as well as damages and losses arising from the infringement of Intellectual Property Rights and Industrial by the users and/or the lack of veracity, accuracy, and timeliness of the contents, nor can responsibilities be demanded for the interruption of the service, inadequate operation or impossibility of access to the service. The owner of the domain will not be responsible for damages caused by the presence of viruses or any other harmful software that may cause alterations in the User’s computer system. The website, including but not limited to, its programming, designs, logos, text and/or graphics are the property of the provider or, where appropriate, have a license or express authorization from the authors. Regardless of the purpose for which they were intended, the total or partial reproduction, use, exploitation, distribution and marketing, requires in any case the prior written authorization of the owner of the domain. The user undertakes not to carry out any act against the intellectual or industrial property rights of the author. The provider expressly authorizes third parties to redirect directly to the specific contents of the website, and must in any case redirect to the provider’s main website.

  1. Cookie usage

MIG Advertising Spain, S.A., as entitled to the website states the usage of automatized process of data collection to keep registered in the Registry for visiting users. Click here to access our Cookie Privacy Policy www.migadvertising.com/politica-de-cookies

  1. Data protection

You may consult our personal data protection privacy in the following www.migadvertising.com/politica-proteccion-datos 

  1. Applicable legislation

The following conditions will be registered at any given moment by the disposition of the Spanish Law Enforcement.


  1. Who is responsible for the treatment of your Data?

The person responsible for data processing related to the different processes regarding the management of our users, customers or suppliers is MIG Advertising Spain, S.A., with registered office at Plaza Las Brisas, s/n 39005 SANTANDER (province of CANTABRIA) and Tax identification code A39516901. For the purposes of our data protection policy, the contact telephone number is 942 54 45 02 and the contact email is [email protected].

  1. What kind of personal data do we own and how did we obtain it?

The personal data category that MIG Advertising Spain, S.A., treats about its clients and suppliers are:

  • Identification data
  • Email or Postal address
  • Commercial information
  • Economic and Transactional Data
  • Add other usage categories if necessary

In no given case do we treat specially protect data. Every data previously listed has been obtained or directly provided by you through contact forms or the presentation of a commercial offer, contractual offer, etc.

  1. With what purpose do we treat your data?

At MIG Advertising Spain, S.A., we process the data provided by the interested users in order to manage different activities derived from specific procedures carried out in terms of sales, after-sales service, supplier management, quality of services, etc. In this way, we will use your data to carry out some of the following actions: a) Sending the information that you request through the contact form on our website or any other means of contact with our company, b) Provide both potential clients as well as our clients, offers of products and services of interest, c) Carry out the administrative, fiscal and accounting management of our clients and/or suppliers, d) Carry out satisfaction surveys, market studies, etc. in order to be able to offer you the most suitable offers and an optimized quality of service, etc. We are not going to create commercial profiles based on the information provided and consequently we will not make automated decisions about you based on a commercial profile.

  1. For how long do we keep your data?

Personal data related to physical personas linked to potential clients, clients and providers that MIG Advertising Spain, S.A., collects via different contact forms and providers will be kept unless asked to do otherwise by the owner. The data provided by our customers and suppliers will be kept as long as the commercial relationship between the parties is maintained, respecting in any case the minimum legal retention periods according to the matter. In any case, MIG Advertising Spain, S.A., will keep your personal data for the period of time that is reasonably necessary, taking into account our needs to respond to questions that arise or solve problems, make improvements, activate new services and meet the requirements that you demand. the applicable legislation. This means that we may retain your personal data for a reasonable period of time even after you have stopped using our products or after you have stopped using this website. After this period, your personal data will be deleted from all MIG Advertising Spain, S.A., systems.

  1. Which is the legitimation base for your data treatment?

Depending on the type of data processing, we summarize below the legitimacy basis of said processing:


Accounting Management: billing management with clients and/or suppliers

Tax management: application of withholdings, bonuses, etc.

Administrative management: logistics management, warehouse, customer deliveries, receipt of goods, etc.

Marketing: Commercial actions on our products or services aimed at our customers or those people who have requested information from us in the past, including conducting satisfaction surveys for our customers.


Maintenance, development and control of the contractual relationship between the parties

Maintenance, development and control of the contractual relationship between the parties; Compliance with legal obligations

Maintenance, development and control of the contractual relationship between the parties

Free and unequivocal consent of the interested party (potential clients), we state that the withdrawal of this consent in no case can condition the execution of the contract between the parties; Legitimate interest of the company in the promotion and marketing of products or services similar to those obtained or requested by interested parties in the past.

Regarding the referenced legitimation base, you are obliged to provide personal data, in the event that you do not provide your personal data, you will not be able to execute your contract, comply with legal obligations or those derived from public authorities.

  1. To which recipients will your data be communicated?

MIG Advertising Spain, S.A., will never share your personal data with any third-party company that intends to use them in its direct marketing actions, except in the event that you have expressly authorized us to do so. We inform you that we can provide your personal data to Public Administration bodies and competent Authorities in those cases in which MIG Advertising Spain, S.A., receives a legal requirement from said Authorities or in cases where, acting in good faith, we consider that such action is reasonably necessary to comply with legal process; to answer any claim or legal demand; or to protect the rights of MIG Advertising Spain, S.A., or its clients and the general public.

  1. What are your rights as affected or interested?

Anyone has the right to obtain confirmation as to whether or not MIG Advertising Spain, S.A., is processing personal data that concerns them. Specifically, interested users may request the right of access to their personal data, as well as receive it in a common format and mechanical reading if the treatment is carried out by electronic means (portability right). Likewise, interested users may request the right to rectify inaccurate data or, if appropriate, request its withdrawal when, among other reasons, the data is no longer necessary for the purposes for which it was collected. In addition, under certain circumstances, the interested parties may request the limitation of the processing of their data, or under certain circumstances and for reasons related to their particular situation, the interested parties may exercise their right to oppose to the processing of their data. MIG Advertising Spain, S.A., will stop processing the data, except for compelling legitimate reasons, or the exercise or defense of possible claims or in those exceptions established in the applicable regulations. Likewise, we inform you that you have the right to withdraw your consent granted at any time, without affecting the legality of the treatment based on the consent prior to its withdrawal. Likewise, the User is informed that at any time they can exercise the aforementioned rights by writing to us using the contact information that appears in Section 1, ‘Data Controller’ of this MIG Advertising Spain, S.A., Data Protection and Privacy Policy attaching a copy of your ID. You will also have the right to file a claim with the Spanish Data Protection Agency, especially when you have not been satisfied in the exercise of your rights. Spanish Data Protection Agency. Listed at C/ Jorge Juan, 6 28001 – Madrid Phone # +34901100099 / +34912663517.

  1. Data protection of website’s users

In accordance with the current Regulation (EU) 2016/679, MIG Advertising Spain, S.A. informs that personal data of the Users of the website will be processed for the treatment activity indicated in each data collection form on the website of MIG Advertising Spain, S.A. Said processing of your data will be covered by your own consent. By pressing the “SEND” button, the User consents to the processing of their data by MIG Advertising Spain, S.A. Likewise, we inform you that except for legal obligation or express consent on your part, MIG Advertising Spain, S.A., will not transfer your data to third parties. (In case of transfer, inform what data and to whom it will be transferred). Likewise, the User is informed that at any time he can exercise the rights of access, rectification or withdrawal of data as well as have other rights in this document recognized and regulated in the Regulation (EU) 2016/679, notifying PRISMA, Plaza Las Brisas, s/n 39005 SANTANDER (province of CANTABRIA) e-mail: [email protected]. On the other hand, in accordance with the provisions of Law 34/2002, passed on July 11, on Services of the Information Society and Electronic Commerce, MIG Advertising Spain, S.A. undertakes not to send advertising via email without having previously obtained the express authorization of the recipient. The User may oppose the sending of advertising by checking the corresponding box.

  1. Other information of interest about our Privacy Policy

9.1 Security measures. MIG Advertising Spain, S.A. adopts the security levels required by current European and Spanish regulations on data protection, taking into account the state of the art, the costs of application and the nature, scope, context and purposes of the treatment described; as well as risks of varying likelihood and severity to your rights and freedoms as an individual. 9.2. Treatment of data of minors. Under the RGPD UE 679/2016 and RD 1720/2007, minors over 14 years of age can give their consent to the contracting of services of the information society, such as registration in a forum, completion of a contact form, etc. However, it will be the responsibility of MIG Advertising Spain, S.A. to verify the veracity of the age indicated by the minor. For the treatment of data of minors under 14 years of age, said data collection will always be carried out with the express consent of the parents or legal guardians. 9.3. Modifications to our Data Protection and Privacy Policy. Occasionally, MIG Advertising Spain, S.A. may make changes and corrections to this section of the Data Protection Policy for Users, customers and suppliers. Please check this section regularly to see what changes may have occurred and how they may affect you. 9.4. Why is it necessary to accept this Data Protection and Privacy Policy? This section of the Data Protection Policy for Users, customers and suppliers provides you with all the necessary information in an easily accessible way so that you can know the type of data that MIG Advertising Spain, S. A. maintains about its potential customers, customers and/or suppliers; the purposes pursued, the rights that the data protection regulations recognize to you as the affected person and the way in which to exercise said rights. Therefore, with the deliberate sending of your personal data through our means of contact and/or with the beginning of the commercial relationship with our company, we consider that you acknowledge and accept the processing of your personal data as described in this policy. This personal information will only be used for the purposes for which you have provided it to us or certain national or regional regulations enable us to do so. In any case, we must warn you that a refusal on your part to provide us with certain requested data could hinder the development of the contractual relationship between the parties with possible serious consequences when providing the various benefits contemplated within the commercial contract entered into with the contracting party. If you have any questions regarding this section of the Data Protection Policy for Potential Clients, Clients and Suppliers of MIG Advertising Spain, S.A., please contact the company using the address provided in the section ‘Responsible for Treatment’ and we will be happy to assist you and answer any additional questions you want to ask us.

  1. Applicable law

These Conditions will be governed at all times by the provisions of Spanish and European legislation regarding the protection of personal data and privacy.